Customized Services
A commitment to flexibility is one of TallGrass PR’s primary advantages. With particular expertise in the areas of book publicity, author publicity, product placement, tech, food, healthcare, fashion, and beauty, the agency provides a broad scope of services that can be tailored to each client’s individual goals and budget. Offerings range from individual segment and story ideas to comprehensive PR and social media campaigns, with lots of options in between.
A History Of Results
The “who you know” concept of media placement is highly touted—and equally accurate. The ability to open doors with a well-placed phone call is the key to a successful public relations campaign. TallGrass Public Relations holds that key.
An ever-changing and diverse social media and public relations plan is what is essential for profitable growth in today’s global marketplace.
Below are various services and strategies that we have been successfully implementing for our clients for well over a decade.
Collateral Creation: Through our written materials, our team can help you break through the clutter of businesses and people vying for the same limited amount of media space and time.
Interactive Outreach: An essential key to driving more visibility to your brand is online placements about you, your product and your company. Our team will create a media list of recommendations that we feel will best suit your target audience.
Speaker Program
Grow faster and be recognized in your field
You have been on stages addressing audiences around the country, around the world. You’ve shared your message with the masses. You have motivated audiences. You have driven change. How will you continue to drive change in the new year?
How do you become the thought leader that surpasses even your expectations from last year?
TG Speaker Program .pdf
Social Media:
Right now your customers are looking for you on Social Media platforms. Embrace the opportunity!
We make Social Media Marketing a push point of what we do because we see the extraordinary results it produces for our clients and the benefits when integrated into an overall marketing strategy.
TallGrassPR offers Levels of Social Media Services designed to best support your brand strategy and company needs. We’d be glad to discuss these with you.
A Comprehensive Initial Channel Assessment for all clients will be performed prior to service delivery.
SOCIAL MEDIA CHANNEL ASSESSMENT Pdf.
Print Campaigns: TallGrass PR has experience in pitching national newspapers, wire services, magazines, local market newspapers, and trade publications. Staff members have worked on behalf of businesses, consumer products, and celebrities. Each print campaign is budgeted according to individual client guidelines.
National Broadcast Outreach: Our team will work with you to create a national broadcast campaign that delivers a targeted message to your audience. Your publicity team will develop strategies for your spokesperson, draft a pitch letter, and contact the national broadcast media—morning shows, evening news programs, and national cable outlets. Fees vary depending on the elements of the project.
Radio Media Tour: From coast to coast, TallGrass PR has forged solid working relationships with some of the most popular national radio shows. The firm also has strong ties with top-rated morning radio programs in key markets such as New York, Miami, Los Angeles, and Dallas. Tapping into these alliances, our team will block a two-hour period for your spokesperson, and book radio interviews every seven minutes during that time frame. A three-hour period is recommended if the spokesperson is a celebrity, since recognized names are in high demand for these outlets. Interviews can be conducted via the spokesperson’s home or in the client’s office.
Local City Outreach: When traveling to a city why not garner as much attention from the media while you are there. When given a certain lead time, we can saturate that local media market to improve your chances of landing you on that local map.
Featured Panel Opportunities: Invitation to participate in a panel discussion via Jeffrey Hayzlett or Erin Saxton; network with them at the event and leverage their relationships. (Travel not included)
Press Releases: Creation and national distribution, depending on add-ons (SEO, SMO, distribution channels, etc.).
White Papers: Client provides basic content, we draft, revise and provide finished paper and release through appropriate media channels.
We’re Here When You Need Us:
Complete consulting services available.
Media Relations Audit: The purpose of this audit is to organize your information for presentation to the media by the organizations you engage to help you reach the media such as a publicist like us and by you when you speak directly with someone from the media.
Planning Day: A strategic planning session with industry experts Jeffrey Hayzlett and/or Erin Saxton, conducting a “deep dive” into goals, objectives, target markets, strategies and the best way to maximize your business. You’ll walk away with a laser-focused strategy and a plethora of ideas and objectives with a clear path on how to execute and achieve your goals.
Dinner with the Media: Dinner with the Media is an intimate, private dinner experience to introduce you to key members of relevant media. TV producers, journalists, reporters and any other appropriate media people are present. Jeffrey Hayzlett and/or Erin Saxton work with you to engage and excite the media about your company, products and services.
Primary Impression: A Primary Impression is a summary for experts/authors/publishers on how their book, product or messaging will be perceived by producers and editors. TallGrass PR analyzes your materials and provides a brief strategy as to how the expert, author, publisher or company should move forward with public relations/media efforts. Our Primary Impression is unique in that we are able to give our clients the benefit of our experience of over a decade in both the media and public relations arenas. During this Primary Impression the participant will receive a one-page media audit, a few “hooks” for their materials to use when positioning their brand, and a 45-minute phone conversation with a representative from TallGrass Public Relations.
Media Training: We offer one-on-one media training in order to best prepare you for any media interviews, whether it’s with a television program, radio show or print publication. During this training session you will learn how to deliver your message effectively, answering techniques, what to wear and much more.